Slightly Anxious
Privacy Policy
Last Updated: 21st July 2026
1. Who we are
1.1 This privacy policy explains how Slightly Anxious collects and uses your personal information when you use our website at www.slightlyanxious.com (the "Site"), buy our products, or sign up to our newsletter.
1.2 The data controller is QMH ADVISORY LIMITED, registered in England and Wales (company number 14935443 ), registered office 2 Queen Mary House, Queen Mary Avenue, London E18 2FW, trading as "Slightly Anxious". We are registered with the Information Commissioner’s Office (ICO) under registration number ZB705547.
1.3 Contact us about anything in this policy at hello@slightlyanxious.com.
2. The information we collect
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Identity and contact details — your name and email address, and for printed products your postal address;
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Order information — the products you buy from us, prices paid and order history. Payment is processed by our payment providers; we never see or store your full card details;
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Marketing preferences — whether you have signed up to our newsletter and any preferences you set;
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Correspondence — emails and messages you send us, including complaints and product questions;
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Technical and usage data — collected automatically via our website platform, Wix: IP address, browser type, device information, and how you use the Site (pages visited, time on page). See our Cookie Policy for details.
We do not deliberately collect any special category (sensitive) data, and we ask you not to send us any. The Site is not intended for children under 18.
3. How we use your information and our lawful bases
To fulfil your orders — supplying digital downloads and delivering printed products, sending order confirmations and download links, and handling refunds. Lawful basis: performance of a contract.
To send our newsletter and marketing emails — including Slightly Anxious issues, preparedness updates and product recommendations. Lawful basis: your consent when you sign up; or, where you are an existing customer and the content relates to similar products, our legitimate interests (the "soft opt-in"), always with the option to opt out at the point we collected your details and in every email.
To respond to your enquiries and complaints. Lawful basis: our legitimate interests in running the business and serving customers.
To keep records we are legally required to keep — such as tax and accounting records of sales. Lawful basis: legal obligation.
To run, secure and improve the Site — including aggregate visitor analytics provided by Wix. Lawful basis: our legitimate interests in operating a safe, functional website; cookies that are not strictly necessary are used only with your consent.
We do not use your information for automated decision-making or profiling that has legal or similarly significant effects, and we never sell your personal information.
4. Marketing and unsubscribing
4.1 You can unsubscribe from our newsletter and marketing emails at any time by clicking the unsubscribe link in any email or by emailing hello@slightlyanxious.com. We will action this promptly. Unsubscribing does not affect transactional emails we need to send about an order you have placed.
5. Who we share your information with
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Wix.com Ltd — our website, e-commerce and email platform, which hosts the Site and processes data on our behalf;
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Payment providers offered at our checkout — who process your payment under their own privacy policies;
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Delivery providers (for printed products) — for example Royal Mail — who receive your name and address to deliver your order;
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Professional advisers and authorities — accountants, insurers, legal advisers, and HMRC or other authorities where the law requires.
If you click a link from the Site to Amazon or another third-party retailer, anything you do on their site is governed by their privacy policy, not ours.
6. International transfers
6.1 Our platform provider, Wix, is headquartered in Israel, a country the UK treats as providing adequate data protection, and uses sub-processors in other countries including the United States. Where personal information leaves the UK, we rely on UK adequacy regulations or appropriate safeguards such as the UK International Data Transfer Agreement or Addendum to the EU Standard Contractual Clauses.
7. How long we keep your information
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Order and transaction records — 6 years from the end of the relevant financial year, as required for tax purposes;
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Newsletter data — until you unsubscribe, plus a suppression record so we do not accidentally re-add you;
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General correspondence — up to 2 years after our last contact;
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Website analytics — held in aggregate form in accordance with Wix’s retention periods.
8. Your rights
8.1 Under UK data protection law you have the right to: access a copy of your personal information; have inaccurate information corrected; have your information erased in certain circumstances; restrict or object to our processing (including an absolute right to object to direct marketing); receive your information in a portable format; and withdraw consent at any time where consent is our lawful basis.
8.2 To exercise any right, email hello@slightlyanxious.com. We will respond within one month. We may need to verify your identity first. Exercising your rights is free of charge.
8.3 If you are unhappy with how we handle your information you can complain to the Information Commissioner’s Office at ico.org.uk or on 0303 123 1113. We would appreciate the chance to resolve your concern first.
9. Cookies
9.1 The Site uses cookies and similar technologies. See our Cookie Policy for what we use and how to control them.
10. Changes to this policy
10.1 We may update this policy from time to time. The current version will always be published on the Site with its "last updated" date. If we make significant changes to how we use your information, we will take reasonable steps to bring them to your attention.

